Hotels are NOT green

After looking up what the most green-washed products in America were and seeing that hotels were number 15, it really got me thinking about how right this was and how I had never realized it. When you walk into a hotel bathroom you see little signs everywhere that are there to promote ecofriendly practices. For example, “reuse your towel” or “we refill the shampoo bottles”. Also signs that try to get their customers to take shorter showers to save water.

But often times you are paying extra to be in an eco-friendly hotel. This is often because hotels are looking for a way to get that “green” credit to their name that will catch the attention of customers. “Terra Choice environmental marketing found that 99% of all the products and hotel services that are being labeled as “green” do not live up to their claims” (businesspundit).

I think this extremely misleading because most of these hotels are not eco friendly like they say they are. Just not washing towels a couple of extra times isn’t going to make the world a better place. Yes, every little bit helps but how many other things is the hotel doing to counteract the actions of not washing the towels. These claims have soiled the trust in American consumers in that hotels are green making them not come back a second time.

Instead of just claiming that they are doing green practices with people still being skeptical I think that hotels should try a different route. They could have solar panels on the roof or have recycling programs as well.

http://www.businesspundit.com/the-top-25-greenwashed-products-in-america/

-Gabby Hirlinger

Advertisements

6 thoughts on “Hotels are NOT green

  1. I can see how the conflict between the greenwashing and luxury may drive customers away from a hotel. People often look forward to staying in hotels due to the luxury of being taken care of (i.e. a clean space, soft pillows, not having to wash their own linens, etc.). This means that hotels can be misleading in more ways than one– not living up to their green claims and asking customers to hold off on the expected luxuries.

    Madeleine Converse

    Like

  2. Hotels use it more to promote themselves. They use the “echo” friendly work in a way that doesn’t even make the environment that much better because of one hotel. I feel like the companies just over promote it for publicity.

    Abigail Cain

    Like

  3. I can see your point on how much hotels can get away with by promoting the little things like the bathroom signs and everything. But I must admit that I am happy they’re at least trying to do little things to limit their over all green impact. This was a very interesting post though, good post Gabby!

    Zach Werner

    Like

  4. Labeling something as eco friendly does not mean it is. Especially in a business where someone is trying to take your money. This is typical greenwashing characteristic. They give you only a fraction of the whole information around which the deception is embraced.

    Tsvetelina Georgiev

    Like

  5. I was also considering writing my blog on this topic, many times we are paying for the label of “eco-friendly” even though it may not always be true. They want to give us a reason to choose their hotel over others.

    Jane Gripshover

    Like

  6. I also considered writing my blog about hotels. Hotels are so incredibly wasteful by allowing people to have little packaged soaps and little bottles of shampoo and washing sheets every day just to uphold a certain standard of what a hotel should be. So how much of a service will I be doing by hanging up my towel? Yes, it won’t be washed, but what about all the other environmentally unfriendly things that they do?

    Rachel Keathley

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s