By: Tom Walters
We have all heard of the term green washing, where companies will bombard the customers with how green their products are trying to get them to purchase their “green” products. The same could be said about companies bombarding us with how “healthy” their products are. In class we did an exercise where everyone in the class tried to come up with five products in a store that weren’t marketed towards improving one’s health. It was a lot harder than you would think. Even couches and beds can be marketed towards one’s health. Even some cookies are low fat and low calorie with the purpose of getting people to buy them thinking that they are being healthier. So Do companies actually care about our health, or are they just in it for the profits? Maybe they want to do a little bit of both. But since so many things are marked as healthy for us, how do we know what actually is healthy and what is just companies trying to profit off people wanting to live healthy. It’s really hard to tell because anyone can put “natural” or “healthy” on their product and that could mean nothing. I think the best way to do this is to look at the label, if it contains anything with a long complex name that you don’t know what it means, chances are that it is not very healthy for you. Reading the labels and knowing how to sort out health washing from actually healthy products should be a skill that everyone should learn how to do. If you are serious about your health, you should take the time to research all the products that you use or consume to find out if they are truly healthy or not. Especially Vitamins and supplements. Most of them might not even have any scientific evidence if they work or not. So basically be carefully on what is marked as healthy because it may just being a company trying to make a profit.
On eating healthy: http://www.eatingwell.com/blogs/health_blog/deceptive_food_labels_how_to_know_what_s_truly_healthy