In this past week we talked about how the media can influence our health by shows, movies, and online reports. This influence affects society by creating medical scenarios that aren’t also the way things would go in real life or by advertising for certain medicines. Another way media can influence society is by showing violence. Children and adolescent spend an average of seven hours a day either with a TV, computer, video-games, or a cell phone. This mass control of their life is a very easy way to influence children.
In 1961, Albert Bandura conduct an experiment to see how children’s exposure to violence can affect their actions. In his experiment, called the Bobo Doll experiment, children would watch how an adult would act toward a doll, either violently or nicely. Bandura then watched to see how to child would act once the adult left. Overwhelming, the children who were exposed to adults acting in violent manners also acted in violent manner towards the doll. This shows that children learn social behaviors like aggression through observation learning.
The Bobo Doll experiment shows how sensitive children are to everything they see. Again, children are exposed to an average of seven hours of media. If this media is at all violent, such as certain video games it can affect the way those children behave.